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The head of the ADS Agency prepared: “A case for the Guild of Marketers, like the ADS Agency and Kaspersky Lab, made the participation in research more comfortable using the feedback form” https://www.marketologi.ru/news/Case-Competition/4233/


The head of the First Agency for Recruiting Respondents ADS has prepared a new article for the Marketers Guild on what makes up the budget for recruiting respondents. https://www.marketologi.ru/ publikatsii / stati / 4176 /


The first ADS Respondent Recruitment Agency, completed the recruitment of respondents for the British company Lyst.  

Feedback from our colleagues:   Thanks to the cooperation with the recruiting agency ADS, the British company Lyst has successfully conducted the first qualitative research in the Russian market. Ilona and her team worked quickly and efficiently, fulfilled all our requirements, and showed flexibility in the use of tasks. We are very pleased with the result of cooperation. Thank you very much! Anastasia on behalf of Lyst Ltd, London, United Kingdom. https://www.facebook.com/Adsofficeone/notifications/?section=activity_feed&subsection=recommendation&ref=notif&target_story=S%3A_I1205243576%3A10215851002687061


The first Agency of the respondents recruiting ADS is 5 years old, more than 1200 projects with the most various target audience have been realized by this time, in March 2019 the ADS Agency became the Winner of a competition of Guild of marketing specialists of 2015-2016 in the nomination "the Best marketing project: Creation of the highly specialized recruiting Agency", contracts with leaders of the market have been signed by the largest Russian companies, more than 30 innovations, last of which scripts on processing of Big Data are entered, with their help we can quickly estimate an opportunity of performance and terms of selection of the required target audience and many other things.     


The recruiting agency and the marketing companies are providing the panels to respondents, in some distinctions when recruiting respondents.


It doesn’t matter if it is an internal or remote research, ADS is screening each respondent by phone. That is beside the automatic screening selection questionnaire which the respondent fills out and following the results of which he passes or is excluded from primary selection, ADS specialists are screening each respondent by a phone call.

If the expert has doubts during communication with the respondent, for instance, the respondent does not necessarily answer questions connected directly with a subject, the respondent doesn't answer to a decent question posed connected with the experience of a product consumption - he isn't allowed prior to participating in the research. Thus the respondent undergoes two-level screening, not only selection in an electronic format as when recruiting at the marketing agencies of the respondents providing panels, and telephone live selection following the results of which always the expert makes the analysis of communication with the respondent, if at the expert arise screening of doubt subsequently whether then this record is listened by the head of department of recruiting and on the basis of the experience makes the decision to allow given to respondents prior to a research.

We have an opportunity to obtain reliable data based on such screening as a basis for decision-making at the exit.

The recruiting Agency carries out a selection of respondents of any type of researches, online tests, and live researches when the respondent directly comes to the territory of the client with the purpose to participate in an interview or focus group.

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