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The head of the ADS Agency has provided an article to the New Retail magazine

The head of the ADS Agency has provided an article to the New Retail magazine on a subject: Why the budget and quality of respondents recruiting process interdependent things.


It is described the process of the ways how to competently estimate the complexity of respondent selection for your research and to maintain the budget for selection. How the European mentality of respondents recruiting process differs from Russian.

Reference to the article

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